How Big Brands & Small Business use Coaster Factory to promote their products & services

Updated on 2018-09-28 12:38:48


When you think of a beverage coaster I’m betting some of your most favorite brands of beer or perhaps favourite bar and restuarant come to mind. There’s a chance you may even have a few freebies being used around the home or office right now.

The promotion is undoubtedly the best strategy for success in any business. Pubs and restaurants have been successfully using custom printed beer coasters for many years. Today many companies are searching for different ways to engage their customers to keep their position in the market. How is your brand working for you? Is it generating the response you want from your customers? Your brand is the most powerful tool in your toolbox and drink coasters are a unique, useful and cost effective way to promote your product or message. The big brands have known this for a very long time!

Over the years we have manufactured advertising coasters for some of the biggest brands on the planet:

Coca Cola products; Pepsi Products; Smirnoff; Molson; Labatt; Guinness; Budweiser; Red Bull; BMW; Volkswagen; Microsoft; GoPro; Dreamworks; Walt Disney Animation Studios; Cirque du Soleil

alex zafer, zafer, beer coasters, bar coasters, brands use printed coasters, blogs by alex zafer, alex zaferThis short-list is like reading a Who's Who of the biggest brands in the world.

From bands and radio stations to major hotel and restaurant chains, breweries, casinos, museums, galleries, sports teams, festivals and popular theme parks, we have covered the gambit in the tourism & entertainment industry not to mention several Tony Award winning Broadway shows, block buster movies, CNN, ESPN and HBO just to name a few.

In addition to creating drink coasters for BIG Brands, Coaster Factory has manufactured a large number of promotional drink coasters for Municipalities, Universities, Public and Federal Government agencies too:

  • Florida State University
  • University of Illinois
  • Hospitals and Medial Centers
  • Insurance Companies
  • State Lotteries
  • MADD - Mothers Against Drinking and Driving
  • U.S Justice system
  • Habitat for Humanity
  • US Census
  • Aids and HIV awareness campaigns in the US and Canada

beer coasters, bar coasters, custom branded coasters, custom printed coasters, blogs by alex zafer, alex zaferYes, big business invests huge amounts of money and effort when it comes to advertising their products and services. Promotion is considered a secret recipe for success in ANY business, large OR small, because a smart savvy business owner will look for the most widespread means of advertising for the least cost. 

Getting the word out can be difficult but with a product like coasters with a professionally printed message often gets high exposure over a long period of time, sometimes years. Custom coasters are more economical and cheaper then you think, almost comparable to buying high-end business cards. Quality combined with low price and you're getting the biggest bang for your buck. 

Coasters also make great gift items for both your clients as well as your prospective customers at events like trade shows, exhibitions, openings, conferences as well as seminars. The giveaway may find itself back in the office under a coffee cup each morning, a constant subliminal commercial to your target audience. Imagine the referrals. A custom designed coaster with the name of your company, logo, message or contact details imprinted on it is a smart way to advertise your products and services. 

Coasters are a practical mechanism for building brand recognition and customer loyalty. Coasters are a very durable and indeed a useful item which would not be left lying around when the promotional event is over.

If you are looking to promote your brand or product, try our custom drink coasters for your next promotion, special event or marketing campaign.

Ready to personalize your own drink coasters for maximum impact!? Do you have customization ideas you'd like to try? Talk to one of our representatives and we will look into it for you!

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Click over to our Custom Coaster Quote Form. ‚Äč

Check out our FAQ (Frequently Asked Questions) section for more on printing coasters. 

Take a look at our recently updated Gallery Showcase of amazing graphics printed on personalized coasters.


Coaster Factory is North America’s premier beer coaster manufacturer, providing exceptional service and the highest quality custom coasters printed on premium European pulpboard.

High Quality, Coaster Printing, Colors & Materials: Our offset presses print FULL color (CMYK) on BOTH sides of your coasters (spot color is available). Not only do Coaster Factory's authentic European Pulpboard coasters effectively absorb spills, they’re lightweight, firm, and look great too!

Great Prices: We offer competitive pricing on any size coaster order, from 1,200 into the millions! We have standard value pack pricing for most common quantities and can provide quotes for larger or customized orders. Have your artwork, logo, picture or design printed full color on both sides with many size and custom shape options.

Fast Delivery: Need your coasters quickly? Whether your order is large or small, you'll receive your custom coasters fast. We offer standard as well as GUARANTEED RUSH production options (extra fees apply).

Your brand is the most powerful tool in your toolbox and coasters are a unique, useful and cost effective way to promote your product or message. The biggest brands have known this for a very long time!

CALL us at 1-866-BEERMAT


blog posts by Alex Zafer